Loyalty and CRM Making relationships matter

At the core of 8020’s service offering lies the practice of relationship marketing. In a highly transactional world, nurturing high-value loyal customers can be extremely rewarding for brands in the long run.

Apart from driving the highest revenue for any brand – loyal customers also help with brand advocacy, an intangible value that is often not valued. We have helped Abbott build a definitive loyalty program called “My FreeStyle” and also helped Wolters Kluwer develop a deeper relationship with librarians, who are the gatekeepers to decision-making in the world of medical platform adoption.

Our Expertise

Our Clients


Testimonials

Frequently Asked Questions:

What is a loyalty program?

Cultivating customer loyalty is essential for long-term success for a business in today's world. That's where a well-designed loyalty program comes into play. A loyalty program is a strategic marketing approach aimed at incentivising customers to make repeat purchases, fostering lasting relationships, and building a strong foundation of customer loyalty.

Why should my business implement a loyalty program?

Implementing a loyalty program can revolutionise your business in more ways than one. It is a powerful tool to increase customer retention, foster repeat purchases, drive customer engagement, boost customer lifetime value, and differentiate your brand from competitors. We have expertise in loyalty marketing and understand the immense value that a well-executed loyalty program can bring to your business.

Let’s do business